NYFW 2013 fall-winter previews come to a close

Here are scenes from the final official day of New York Fashion Week's fall-winter 2013 previews, as reflected on Twitter: http://storify.com/fashiontribe/nyfw-the-fall-winter-2013-finale

NYFW: Day 7 roundup

Day 7 views of New York Fashion Week, via Twitter: http://storify.com/fashiontribe/nyfw-fall-winter-2013-day-7

NWFW Fall-Winter 2013: Day 6

Here are scenes from New York Fashion Week's Fall-Winter 2013 previews on my Storify page, as spotted on Twitter: http://storify.com/fashiontribe/nyfw-2-12-images

It's sunny backstage at Tory Burch.

Scenes from NYFW: Day 1

New York Fashion Week has begun. Check out some of the images culled from Twitter at my Storify page: http://sfy.co/cDuR

A group of more than 30 designers and fashion personalities are participating in title sponsor Mercedes-Benz's Fashion Plates initiative this season to benefit amfAR, The Foundation for AIDS Research.

Each created a custom license plate to showcase their fashion forward thinking within the lobby of Mercedes-Benz Fashion Week at Lincoln Center from February 7-14, 2013.

The Mercedes-Benz Fashion Plates initiative reveals insight into key personalities within the fashion community. The list includes designers Anna Sui, Badgley Mischka, Betsey Johnson, Carmen Marc Valvo and Jenny Packham. Mara Hoffman acknowledged Hawaii on her license plate.

Says Hoffman: "I love the idea of working with other designers to create an installation that shows our unique personalities in a collaborative way. ALL IS1 is to remind us that we are all waves on the same ocean."

Mercedes-Benz Facebook Fans can participate in a Mercedes-Benz Fashion Plate Scramble. Fashion plates will be posted to www.facebook.com/MercedesBenzUSA with the original word sequence scrambled with clues to whose plate it is. The first 100 winners to identify the plate correctly will receive the Mercedes-Benz Fashion Plate CAR2URE featured on the SLS AMG Black Series.

Designer Mara Hoffman's license plate.

Paris haute couture via Storify

Click here to see photos from the Paris haute couture shows in Storify format.

Spent two days last weekend in a bunch of classes informing media types how to be better storytellers in various social media formats.

It drives me crazy sometimes because if there's a new tool, I HAVE to play with it. I'm in a lot of places on the web, so people reach out from every corner. These days I have to check every medium possible to see who's trying to get in touch with me from where. For the record, though, if someone's sending releases through Facebook I may not take them as seriously as someone reaching out through a more formal email press release. After all, anyone can dash out a sentence on the fly.

Anyway, that's how I ran aground trying some slideshow formats that aren't playing well with Wordpress. On the other had, instructors also led me to Storify.com, which aggregates content on Twitter. It pulls together all the information on a search subject, whether you want it for yourself, or to share.

For instance, I searched for "Paris haute couture" in search of some pics from the runway, and through Storify I could pick and choose those worth sharing with followers/friends on Twitter and Facebook.

Storify is in Beta mode right now, so if you want to try it, you'll have to give them your email and they'll send you a passcode key to get started. If you're interested.