Bloomingdale's April Fool's prank ends with sweet surprise

Nadine Kam photo
The real deal, Forty Carrots plain yogurt with blueberries and strawberry sauce. So yummy!

Bloomingdale's teased patrons with ads for a new Forty Carrots fragrance line based on customers favorite frozen yogurt flavors, including Original Tart, Chocolate, Coffee and Peanut Butter.

Copy that read, "Get your favorite frozen yogurt 24/7 with our creamy new fragrances that smell like your favorite flavors," appeared on social media, Bloomingdales.com and in a New York Times ad as follows:

There are probably a lot of people out there who would want to wear these faux fragrances!

A lot of people would no doubt be interested in wearing those flavors, and to assuage any disappointment, the retailer is offering one free topping on your frozen yogurt when you visit any Forty Carrots restaurant, April 1 to 3, while supplies last. Just mention "April Fools."

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Nadine Kam is Style Editor and staff restaurant critic at the Honolulu Star-Advertiser; her coverage is in print on Wednesdays and Thursdays. Contact her via email at nkam@staradvertiser.com and follow her on Twitter, Instagram and Rebel Mouse.