Nadine Kam photos
The Hifi fundraiser shirt designer Sierra Dew, center, with Deanna Edon, left, and Hifi co-founder Melissa May White modeling the shirt.
Traffic flowed in and out of designer Andy South's Chinatown studio at a steady clip at the launch party Dec. 2 for Hawaii Fashion Incubator's 2011 fundraiser shirt. The event, hosted by Hifi, South and Hawaii RED Magazine, aimed to raise funds toward supporting a fashion resource center for Hawaii.
Sierra Dew designed the $20 shirt, which features stylized imagery of an a'eo in flight, and bearing the words for Hifi's mission of "moving fashion forward."
Fashion supporters could choose from men's and women's shirts or totebags, which will come in handy as a green way of hauling the holiday purchases. When it was over, most of the one-size-fits-all women's shirts (I guess all us fashion fanatics must be a size 2-4, LOL!) were sold out, according to Hifi co-founder Melissa May White, who says they're getting ready to place a re-order.
The event was timely tied to the holiday gift-shopping season, so there were also holiday pop-up shops by Sierra, as well as HI State of Mind’s Katrina Bodnyk and Umee’s Deena White Tearney.
It all supported a good cause since Melissa and her fellow conspirator Toby Portner have been dreaming, since 2006, of linking like-minded creatives and finding a multi-use site for nurturing young designers and artists.
Although White said Hifi "started for the reason each of us had our own goal in fashion, but I've found that I'm enjoying the act of connecting people more."
To get people to start thinking about what that might entail and the possibilities arising from such a community facility, Hifi intends to launch a monthlong pop-up laboratory in February 2011 for hosting classes, workshops, exhibits, films, events and trunk shows. They'll put up a calendar, and individuals or groups can sign up for a time slot for their event.
Events already on the calendar include Sierra Dew's popular stencil classes, and an open workshop with Andy South, in which designers can bring in their project to work on site, with critiques and help from South.
The group is now seeking sponsors, donated goods and services, and volunteers toward achieving this goal.
If you missed the event but want to support the cause, find out more at www.hawaiifashion.org.
To see more photos, visit honolulupulse.com.
HI State of Mind designer Katrina Bodnyk shows one of her repurposed silk skirts. On the rack are her silk halter tops.
Umee designer Deena White Tearney, right, shows some of her designs, with Lauryn Inouye wearing a pair of Umee shorts.
Deena's business cards bear images of her designs, many utilizing imported Italian fabrics. One of her wedding designs is shown at right.
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